Forever Searching is, according to it's own description, a “a global group whose whole purpose for existing is to raise awareness to individual child abductions throughout the world. Thanks to the power of the internet, and to the sheer determination and passion of the group members, who have come together from many different parts of the world. 'Forever Searching' are able to target several countries simultaneously with their ongoing awareness campaign.”
But this is a curious statement: “Since news of Madeleine McCann’s abduction in Portugal in May 2007, group members have worked tirelessly, distributing thousands of posters displaying 4 year old Madeleine’s face throughout the world. This story set off a chain reaction as members of 'Forever Searching' became aware of other missing and forgotten children, and they set about raising awareness for all of them.”
So, only after starting to campaign for Madeleine McCann they found that there are other cases of missing children in the world?